Welcome to LOLA’s Website!

We are Jessica LaRocco and Irene Hatzigeorgio! We have been longtime friends and have a very similar passion for fashion. We created LOLA in November of 2010 with Charlottesville’s women in mind. We've built our inventory based upon both our own individual and distinct taste for what’s current in today's style while still having a keen sense of future trends and keeping things versatile and fresh!

As local business owners, we have a strong desire to connect with the local network and are becoming a part of a larger web necessary to get the word out about our shop. LOLA boutique (named after Jessica's youngest daughter Lola) is fast becoming a local favorite and has a diverse, eclectic and colorful selection for every season. The best part of our job is getting to dress the customer. Each person is unique in their own individual style, which is recognized and better yet, supported by our selections. We get to play dress up & you get to look and feel good!

Come see for yourself & enjoy the experience!

Love,

Jessica and Irene

Citizens of Humanity

We can never get enough denim from Citizens. We are so excited to carry this incredible line. This label does incredible things with denim. From super soft skinnys, to rich indigo bootlegs, LOLA picks out the best of their collections each season. We love Citizens attention to detail in the stitching and their perfect, seasonal washes that really complement almost anything in your wardrobe. LOLA also specializes in fitting your body to the best possible cut and fit. So, come in and complete your wardrobe in our beautiful dressing rooms and get dressed up by the LOLA girls!